
‘Your mobile ‘phone makes you four times more likely to crash. And when you consider that driver distraction plays a role in 20-30% of all road collisions, ‘phone use and driving is an issue that we all need to think differently about.
In today’s world, mobile phones demand more and more of our attention. From calls to texting to using the Internet, we spend more time than ever with our entire focus devoted to our ‘phones. This can be much worse than merely rude; behind the wheel it can be lethal.
Mobile ‘phones take up all of our attention; it’s a cramped and claustrophobic world, and we 
We’re asking drivers to realise how their phones take their attention away from the task at hand and having your full attention is never more important than when you have the lives of other road users in your hands.
Jeff McCourt, David Murtagh and Jack Spicer (Grammar)